Free Online Courses to Level Up With Marketing Analytics & Data

1. Introduction to Analytics and the Language of SAS Offered by: Udemy Created by: Jigsaw Academy Topics include: What “analytics” means Why the field of analytics is and why it’s booming Popular analytics tools and applications Introduction to the language of SAS Skill level: Beginner About this course: This “Introduction to Analytics” course is a great […]

Free Online Courses to Learn and Improve Your Social Media Marketing Skills

The list here includes free online courses in a number of social media-related topics and disciplines. 1. What Is Social? Offered by: Coursera Created by: Northwestern University Topics include: Social trends Defining target audiences Data analysis Skill level: Beginner About this course: “What Is Social?” is a massive open online course (MOOC) for business owners, executives, […]

The Top 4 Email Marketing Trends

We’re all aware of the power of email marketing, especially for financial advisors. We’ve spoken with countless advisors who have gained new clients and increased their assets under management due to their ongoing email campaigns. Like any other strategy, email marketing is constantly evolving to reflect SPAM laws and best practices. As we enter a […]