4 Strategies for Successfully Bootstrapping Your Startup

  Although many startup founders dream of securing massive investments from VCs or Angel investors that catapult their companies to endless growth, the reality is that most startups never receive any sort of significant outside investment. Fortunately, it’s entirely possible to build a hugely successful company by funding it entirely through the use of your own […]

Cloud Is Not a Digital Transformation Strategy (Unless You Are Amazon)

How did an online bookstore eat the cloud? In 2002, Jeff Bezos did an odd, remarkable thing. He applied an IT architecture (SOA) to the culture, processes, and organizational structure at Amazon. Bezos sent an internal mandate demanding that Amazon teams communicate with each other by exposing “their data and functionality through services interfaces.” Anyone who disobeyed […]

Unraveling “biased thinking” to help increase website conversions

Understanding the customer’s psychology is an essential part of conversion optimization. We would say that it is as important as the optimization techniques themselves. Knowing how the customer thinks and what factors influence their decision-making ability is a crucial part of any marketing strategy. The human mind is capable of making rational decisions based on logical thinking but that […]

The Emotional Cost Of Being A Startup Founder

“We don’t do a great job of talking about the most important cost of starting a company — our mental and emotional well-being. Every bit of startup life chips away at our lives as a constant grind. It’s a journey few of us truly appreciate until we are too far into it. It’s time to start having […]

How to Recruit Investors for Your Startup

Successfully convincing investors to fund your startup is not easy. Although certain recent developments in the startup world have removed barriers to securing funding, it nevertheless remains true that new businesses often face significant difficulties when trying to recruit investors. Atthe same time, the success of the Airbnbs, Facebooks, Googles, Twitters, and Ubers of the world […]

Clean And Simple PC Setup – Designers Perspective

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Creativity Boost! Working From Interesting Locations

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